ATTENTION: FMCG Leaders

Tired of Stagnant Sales & Missed Opportunities?

CLICK BELOW TO WATCH FIRST!

Discover How to Align Your Team, Unlock Actionable Insights, and Drive Growth Without Adding Permanent Headcount.

My Solution: Strategic Growth, Measurable Results

I design and execute comprehensive growth strategies that drive:

  • Significant sales performance

  • Accelerated category growth

  • Powerful, enduring retail partnerships

I am deeply invested in hands-on execution, working alongside your team from strategy development through to successful implementation.

My goal is to build a better infrastructure and way of working, empowering your team with new tools, awareness, and a transformed approach to view and leverage opportunities continuously.

Delivered through a flexible, fractional engagement model that integrates seamlessly with your lean team.

Proven Impact

When FMCG teams are stuck in the day-to-day, they miss the big wins.

That’s where I come in.

One client gained R140M in category growth — simply by uncovering a market space their competitors hadn’t even noticed.

Another slashed 40% off their budget by tightening execution and removing waste that had been quietly draining profits.

I’ve aligned sales, marketing, and key accounts so product launches stop turning into blame games… and start generating results.

In one project, that shift delivered a 5% revenue lift in just 12 months — with the same lean team they started with.

Because when you get the right strategy, the right alignment, and the right execution… impact follows fast.

What Does This Mean For You?

Your team becomes focused, efficient, and poised for breakthrough results, equipped with a sustainable framework for continuous growth.

Ready to transform your FMCG business?

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Laura Conradie | Copyright 2025. All Rights Reserved | Ts & Cs Apply

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